Emerging Trends: Maximizers
Definition
Doing more with what you have is what the MAXimizer trend is all about. Whether its getting the best value in education or finding the best bargains, a savvier shopper will emerge as we face economic hardships that challenge us to search for outstanding value. The MAXimizer trend is where the intellectual fulfillment of the classroom meets the great feeling of getting the best dealkeeping in mind that value is relative, regardless of class, no one wants to be taken advantage of.
Spin
Getting an EdgeIn a competitive world, we need to stay a step ahead. Now more than ever, we have to capitalize on our strengths and push ourselves to be stronger and more competitive. Learning new skills is an important element in staying ahead of the curve. College admissions have seen an influx of applicants due to what some call the bomb shelter mentality. Academia is a great way to boost your resume while dodging the harsh realities of a slow economy.
SavvyBargain hunting is key to those seeking to maximize their shopping dollar. Consumers are finding new ways to get the best deal. Whether it is a web service or the penny-saver, coupons and discounts are the carrot at the end of the stick for the MAXimizer.
Examples
Re-ToolingIn a recent survey, the Department of Labor reported a substantial job decline in the manufacturing and construction sector, while education and government sectors remained unaffected. It is going to be evermore important that former employees with a high school diploma as their highest academic achievement return to the classroom. To have a competitive edge in a new job market, it is critical for workers to learn new skills.
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